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Fashion Management
Project type
Business Report
Date
2023-2024
Location
London
The Stella X H&M project was part of my Fashion Management module at university in 2023. For this project, I selected Stella McCartney as a leading sustainable brand and conducted an in-depth analysis of its current and future sustainability initiatives. Building on this research, I developed a sustainability-focused campaign that aligned with the brand’s ethos.
This project allowed me to apply my marketing strategies and graphic design skills, ensuring a well-rounded and visually compelling presentation.


















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